Sunday, January 07, 2007

10 ways to use LinkedIn (by Guy Kawasaki)

LinkedIn is a site as most of know is network of professionals. So it certainly is a good platform to advertise your Job expertise and look for jobs and also a site which allows you to connect with professionals and people who are looking for experts and professionals for various aspects thus it is not just about getting jobs but forming partnerships or making sales etc: All 500 of the fortune 500 companies are represented at Linkedin.

However many of the people who join the site is not fully aware of how to make the most use of it and according to Guy Kawasaki it is a tool that is under-utilized. In his blog Guy Kawasaki has posted a top-ten list of ways to increase the value of LinkedIn. And here are the 10 things he has covered:

1.Increasing your visibility.
2.Improving your connectability.
3.Improving your Google PageRank.
4.Enhancing your search engine results.
5.Performing blind, “reverse,” and company reference checks.
6.Increasing the relevancy of your job search.
7.Making your interview go smoother.
8.Gauging the health of a company.
9.Gauging the health of an industry.
10.Tracking startups.

For those who are interested in reading the complete advice go to Guy Kawasaki's blog.